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Month: December 2023

Destination Branding: Strategic Insights for Economic Development Experts

In our quest to explore the intricacies of branding for economic development, we delve deeper into destination branding, building on our previous our previous two parts: Place Vs. Destination Branding:
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Unpacking the Place Branding Process

As we continue into our mini-series, we are exploring the nuances of branding in economic development in greater detail. As outlined in Part 1: Place Vs. Destination Branding: Their Vital
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Place vs. Destination Branding: Their Vital Role in Economic Development

Establishing a distinct regional brand identity is integral in promoting economic growth in any given region. Consequently, creating a cohesive regional brand identity forms a fundamental step in any investment
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